SEO SERVICES
SHAPE YOUR BUSINESS WITH THE LEADING SEO COMPANY
If you are looking for an SEO company to rank your website on the #1 page of Google, you have come to the right place! CM SEO Services, the leading SEO company, follows an integrated approach to mark your presence in the worldwide online market.
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CM SEO SERVICES CAMPAIGN PROCESS
In the competitive world of internet marketing, strategy should never be an afterthought. That’s why we have a detailed SEO Campaign Process planned for you.
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Website & Competitive Analysis
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Keyword Research
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Website On-Page Optimization
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Manual Link building
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Submissions to Trusted sites
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Weekly Keyword Ranking Reports
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Monthly SEO Performance Reports
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​Permanent Traffic, Leads, Income, ROI
WEBSITE & COMPETITIVE ANALYSIS
WEBSITE ANALYSIS
We start with a detailed analysis of your website including your Meta tags, Image alt tags, Sitemaps, SEO Friendly URLs, JS Minification Test, Canonicalization and a lot more.
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It is followed by a thorough research of your potential competitors as shown below. We then compare your website performance to those who are already ranking for the same organic keywords as yours.
COMPETITOR ANALYSIS IS PRETTY CRUCIAL TO STUDY
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What your competitors are doing better?
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What backlink strategies are they following?
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How are their traffic patterns?
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​So, we carefully study their onsite performance, traffic analysis, referring domains & backlink graphs among others as shown in the below infographic.
KEYWORD RESEARCH
The first step towards making your website optimized is Keyword Research. The aim is to uncover keywords and actual search phrases that customers enter into search engines.
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Creating a List of Seed Keywords -
We start with creating a list of seed keywords. Seed keywords are the generic terms people use for searching products. With seed keywords you get valuable insight in how competitors are ranking for the main keywords related to your business. -
Generate Keyword Ideas -
Then with Google’s Adword Keyword Planner and Google Trends, we uncover hundreds of variations of your seed keywords. -
Niche Down Approach -
The keyword strategy can either make or break your business. We follow a niche down approach focusing on the untapped long tail keywords which usually have higher conversion rate. This is because we know that users with basic keywords are just browsing while those with long tail of search are almost ready with their wallets out. -
Location Based Keywords -
We also provide you with a list of location based keywords for your local businesses. If you a local business, you would be more interested in local keywords as you would like to provide services to local people. Local keywords basically contain the name of the place where users are searching for the service.
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Ranking for local keywords can be made easy by taking care of 3 very important things while building your SEO campaign:
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Your website should scream about the location you are serving, this can be done by optimizing your internal pages and contact us page with the location details, especially NAP(Name, Address, Phone number).
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Implement relevant schema in your web pages, you can get details about schema from schema.org. You will find there is a different schema for local business, attorneys, doctors, real estate agents, etc. All these are different type of local businesses and schema helps Google to categorize them correctly.
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Your anchor text profile should also have mention of the location while linking to your website. So for example if you are a dentist based out of Houston, it’s good to have some keywords like “houston dentist”, “houston texas dentist” or “dentist in houston” linking to you. This gives Google a signal that you are serving in a particular location.
WEBSITE ON-PAGE OPTIMIZATION
Following keyword research, the actual work begins. Our systematic approach focuses both on the website on-page optimization and its technical aspects.
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We perform a thorough On-site Analysis of your website enlisting all the factors in a full-fledged On-site Analysis Report.
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After this, we perform our on-page SEO optimization strategies mainly including the following:
WEBSITE PERFORMANCE
A 1-second delay in your page load time results in increase in bounce rate and 12% fewer page re-visits. We therefore, carefully check the page size and the load time of your website (See screenshot below).
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​If they are higher than the optimal values, we reduce it by minimizing your web page’s HTTP requests, enabling compressions, optimizing page images and more.
URL STRUCTURE
The URL structure of your website should be short, descriptive and user-friendly. The optimum URL structures score high usability and top ranking positions. Look at the below image for the majority of user’s thought on seeing the different URL structures:
If your website contains URLs unnecessarily digits, tags and symbols, we will permanently redirect these to new meaningful URLs (i.e. by applying a 301 redirect).
WEBSITE CRAWLABILITY
Crawlability specifies the Search Engine’s ability to crawl and save an HTML copy of your website in its database called the index.
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Crawlability will depend on your website’s interlinking, regularly updating new content, avoiding duplicate content and submitting a sitemap to Google.
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If your web pages are Crawler- unfriendly, then they won’t be added to the Google Index and will never appear in the organic search results.
SITEMAP
Sitemap is an XML file to inform Search Engines of the pages to be crawled. If you make any changes in your webpages, sitemaps helps to index your changed pages faster.
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​In case, you website doesn’t have a sitemap, we create one and submit it to Google Search Console.
SCHEMA MARKUP
As briefly described before, adding Schema Markup to your website code improves the way your page appears in the search engine results by displaying the review rich snippets beneath the page title.
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This make your website appear trustworthy and legitimate than the other search results.
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​Look below for the Google Search results with Schema Markup tags and without it. The first result one with star ratings appears more genuine and is likely to be more clickable by the users.
META TAGS
Meta tags contain a short description of your web pages which appears in Search engine results which tell the user what the page is all about. Search engine robots read them too to rank your web page according to the user’s query.
SOCIAL MEDIA CHECK
Having Social Media accounts of your business and linking them to your website enhances your business’ presence and online reputation. This strengthens your brand and boosts your visibility among the users.
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​Hence, it is essential to connect your website to popular social accounts like Facebook, Google+, YouTube, Twitter, etc.
GOOGLE ANALYTICS TEST
Google Analytics is the most powerful tool to monitor and analyze your website traffic. It gives you an idea of who is visiting your site, how are they getting to your site and what are they looking for. So, it is pretty important to connect your website to your Google Analytics account.
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​Have a look at the below screenshot displaying data pulled from a Google Analytics account of our client’s website displaying the list of top keywords that were searched by the users to reached his website.
IMAGE ALT TAGS
Defining the Image Alt tags for all your images is vital as Googlebot indexes the images on your website too. Thus, when somebody searches for an image related to the alt text of your website images, your images will be shown up in Google search results along with the reference to your website.
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​So, users can also reach up to your website through your website’s images if they have proper defined Image Alt tags.
The above image clearly shows the well- defined ALT Tags in the Source Code of a website for its respective images. In case your website images are lacking their respective ALT tags, our team will perfectly optimize them.
ON-PAGE CONTENT
Our expert content writers will optimize your on-page content, heading tags, meta tags and Image ALT tags with respect to your targeted keywords as quality content has now got a trump card with the Google Fred Algorithm (March 2017).
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Google search engines reward the content which:
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Is interesting to read
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Is in-depth
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Is user-friendly
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​Solves user’s problems
MANUAL LINK BUILDING
High quality links are still a sure shot way to the top of the search results. If not done in the correct way, Google would penalize you that could extremely impact your site rankings.
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​What we start from, is to understand Google’s latest algorithms’ criteria and then work on it. Some of our efficient link building practices focus on:
ORIGINAL BACKLINKING CONTENT
We produce original content linking to your website whether it is for Article Submissions, Forum Postings or Web 2.0 Submissions, abiding by the Google’s Webmaster Content Guidelines.
CORE FOCUS ON RELEVANCY
According to Google’s ranking principles, how useful a user finds a search results, indirectly affects the PageRank of your website. So, we only approach reputed sites with keywords relevant to your website to create backlinks for you.
A DIVERSIFIED LINK BUILDING
Sticking to one approach is never the right thing to do. We offer you a diversification in link building strategies different from your competitors to help build you a unique image. Some of these are shown below:
All these links will be manually built and we will enlist them for you in your Live Backlink Report.
NATURAL PRESENTATION OF ANCHOR TEXTS
Keyword Stuffing, Cloaked URLs and other black hat techniques hold no good reputation today! Thus, we focus on building up backlinks with natural looking inbound links.
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​Our organic link building techniques are a legitimate part of SEO tools that are destined to raise the visibility of your business.
SUBMISSIONS TO TRUSTED SITES
Google always wants you to develop a buzz around your website rather than doing the mechanical link building. CM SEO SERVICES has helped thousands of websites create that buzz and become trustworthy in the eyes of Google.
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We do this by submitting your website to trusted sites. Having said trusted sites, we mean the sites with high Domain Authority and a large number of referring domains in the below image:
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Directories with high DA
Since the Google’s Pigeon Algorithm in July, 2014, these local directories have held a greater significance in ranking a website in the local search results according to the users’ queries.
Other than this, acquiring back links from directories with high Domain Authorities can help in building the trust rank for your websites which would rank it further better.
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PBN niche relevant sites with DA = 20+ which provides your website with a significant boost. We have our own Private Blog Network with 2000+ sites.
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​Check out the hierarchy below for a more clear idea of how the PBN domains help your site:
As you see above, we use the PBN sites of your niche to link back to your money site from its homepage. This helps you to leverage the authority of several aged trusted sites of your niche.
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So, if we build your 10-20% of the overall link profile from PBNs, your site can do wonders in the organic searches.
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​Following this methodology, the websites of our clients are successfully ranking on Page #1 despite Google algorithms such as Panda (February, 2011), Penguin (April, 2012), Possum (September, 2016) and Fred (March, 2017) to name a few.
WEEKLY KEYWORD RANKING REPORTS
We track your keywords on daily basis directly from SERP and send you the Weekly Report on every Monday morning.
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​Below is the SERP data for one of our client’s website.
As you can see, the targeted keywords which were initially ranking at positions six, seven and eight are now successfully ranking at position #2 within a month due to our sedulous hard work. This has directly tripled the search traffic for our client.
MONTHLY SEO PERFORMANCE REPORTS
Continuous monitoring is critical to success. With services such as Google Analytics and SEMRush, we study your regular traffic and keyword ranking.
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We provide you with monthly report from Agency Dashboard (one of CM's proprietary tool) which notifies you of your increasing monthly traffic, your backlinks data and our plan of action for next month.
PERMANENT TRAFFIC, LEADS, INCOME, ROI
Our adherence to white-hat strategies, constantly increases your organic traffic while removing your dependency on paid traffic sources. This definitely offers lasting success to your brand.
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Have a look at the SEMRush screenshot below displaying the continuous increase in traffic for one of our client’s website for the last 6 months.
This increase in traffic was not the result of a week or two. This has been possible because of our above mentioned strategic approach of website optimization and building backlinks.
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Other than increasing the traffic of your website, our strategies also help in:
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Increasing your Brand Awareness
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Getting you valuable leads
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Getting you greater ROI on High Ranking Search Phrases
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​Result oriented services are our foremost target that makes us the most reputed SEO company in India. We assure you that your business site will rank at the top in Google.
WHAT MAKES CM SEO SERVICES THE BEST SEO COMPANY?
STICK TO PROMISES
Our SEO services guarantee you good return as we value your investment and your trust on us. We can assure you higher rankings and good sales.
TRANSPARENCY
Yes! It’s that simple! We share you keys of our online ranking tools to aid you in checking your progress at the tip of your fingers.
REAL TIME SUPPORT
We always open to your queries. We strive to provide you real time support with the help of Calls and Email.
COST EFFECTIVE
Our main focus is to cater all your needs with plans that totally fit your budget. Our SEO services can be customized as per your business’ keyword requirements.
GLOBAL REACH
We are the preferred partner of tons of businesses around the world.
GUARANTEED RESULTS
With our SEO techniques we provide premium ranking services to any niche business. Furthermore, your sales will increase as your website ranks.